There's a nice description of the process of making this video:
"The main idea was to throw pictures to the sound in a somehow synaesthetic way; five individuals, different as they are, "wrote" the script for it, without any ambition to actually tell a story in the classical way. Listening to the song, we asked ourselves some questions: What colour does that sound have? What pictures come to my mind? What situation would make that sound complete in a certain way? We collected items we associated with it, food that tastes like it, memories, thoughts, scents, feelings, and threw it all together. The result of that very interesting experiment surprised us in the way it reflects certain fragments of ourselves and how the visual and the sound together build a vibrant, living surreal universe."